“Content is indeed the king. But the king has a new outfit and the kingdom has new rules” Ofer Oved, Chief Strategist at HIRO on the changes in the digital media industry
Finding quality inventory for programmatic video – how is it different than display? Here’s Cheryl Ng, VP Programmatic at Cox COMET with some insights
Check out this in-depth interview with our CEO & Founder on the company, the state of the industry and his unique approach to work and productivity
This week on HIRO Stream: watch Oded Napchi – HIRO’s CMO on why programmatic video inventory is not that different from daytime syndication TV
This week on HIRO Stream: What Is the most misunderstood component of programmatic video?
This week on HIRO Stream: Adam Bayard from MediaVest|Spark explains how to integrate branded content into a programmatic world
Watch Gavin Dunaway, Editorial Director at AdMonsters share his views of what the future of programmatic advertising holds