Ad Decision | HIRO-Media

VIDEO AD DECISION SYSTEM

HIRO’s video ad decision system is a complete trafficking solution for ad operation people.
The video ad decision system is the core of HIRO’s ad server, and presents HIRO’s approach to ad serving – simple and powerful. We developed the video ad decision system using continuous field analysis conducted with several ad networks, content owners and portals.
The result is a new breed of video ad decision system, built from the bottom-up for the era of online video.

DISTINCT ADVANTAGES OVER OTHER SOLUTIONS

An end-to-end solution for video advertising

HIRO’s ad server is the only ad server that supports any video distribution method - streaming, download, live
broadcasting and P2P - and can work on any device - PC, Mac, IPTV, mobile, portable devices etc.

Targeting

HIRO’s ad server incorporates targeting capabilities that allows easy targeting according to users’ details including:
socio-demographic information, ad preferences, geographical location, behavioral targeting and more.

Forecasting

HIRO’s ad decision includes inventory forecasting and real time campaign performance optimization.

Usability

HIRO’s ad server improves existing ad servers in much the same way graphic interfaces improved on operating
systems: it makes the most complex tasks easy and accessible. Designed for easy and simple use - it does not
require professional operators. There is no need to write XML code, or to define complicated Boolean relations.
Even the most complex tasks are simply a matter of using check boxes and drop-down menus.