WE ARE THE INDEPENDENT ONLINE VIDEO CONTENT SSP
HIRO has perfected the programmatic video-distribution platform for content owners - maximizing monetization and personalization. Our unique concept of "Casual Viewership" leverages a network of over 50,000 sites to search for and satisfy the diverse, niche viewing-needs of audiences across the web, and reach broadcast-like volumes.
CEO & FOUNDER
Ariel is a serial entrepreneur with two decades of experience managing media, communications, and technology ventures. He’s led two successful M&As, and he possesses a wide range of expertise: general management, sales, marketing, product development, business development, and more.
Mr. Nils E. Larsen served as Chairman and President of Tribune Broadcasting Division at Tribune Company since October 2010. Mr. Larsen served as Chief Executive Officer of Broadcasting Division at Tribune Broadcasting Company, Inc. since June 2011 and Chief Investment Officer since December 2009. He served as a Member of Executive Council of Tribune Company […]
BUSSINESS DEVELOPMENT PARTNER
CFO & CHAIRMAN
Oded’s extensive TV experience has been instrumental in guiding HIRO’s current product offerings and market strategy. Prior to HIRO, Oded co-founded Valis, where he spearheaded the company’s product and social development. Throughout his career, Oded has held a number of highly-influential roles in TV and radio.
VP PRODUCT & MARKETING
Hed joined HIRO in its early days and has been responsible for the development of the company’s state-of-the-art platform. Prior to HIRO, Hed was a software architect at FIS Software, a financial software solutions provider, and a systems architect at Valis and a number of other venture-capital-backed start-ups.